It's a Ad, Ad, Ad, Ad World
   The average American consumer is bombarded with hundreds of commercial

messages a day, and some experts claim that the average child sees and hears 100, 000 pitches before being old enough to attend school. Sometimes it seems that, in these messages, both the sponsors and the advertising agencies have abandoned the struggfle to communicate clearly, washing their hands of sense and meaning.

   On a paper placemat in a Massachusetts restaurang appeared this

advertising atrocity:

                          NEWBURY STREET COIFFURE
                                 AFFORDABLE
                      An Alternative to Looking Good.
   After tittering and scratching our heads for a while, we can reconstruct

what happened lin the framing of this cacphonous come-on. Apparently, the good folks at Newbury Street Coiffure meant to proclaim that their affordable prices afforded an alternative for looking good. But what came out was the message, "Come to us and we'll throw gunk on your hair and pull some of it out. And we'll charge you very little to do it!"

   As the following classified classics will demonstrate, there are often

more laughs on the advertising and classified pages than you can find in the cartoon and comic strips:

family.

waitresses in apetizing forms.

drawers.

chair, rocking horse, refrigerator, spring coat, size 8 and fur collar.

to take home, too!

hand.

it really repellent

fresh vegetables, salads, quiche.

with golden fried onion rings.

the opwner having been lost sight of, and bottled by us last year.

Cemetery. It boasts such immortals as Moliere, Jean de la Fountain

      and Chopin.

Swim in the lovely pool while you drink it all in.

other athletic facilities.

Automatically burns toast.

of women wear nothing else.

& Gardens.

References required.

snacks included.

never go anywhere again.

and be willing to get hands dirty.

Blue Cross and salary.

general housekeeping duties. Must be capable of contributing to

      growth of family.

efficient beating

unrivaled inconvenience.

for $1.00

                     And these beauties from the radio:

figure.

designed to help music lovers increase their reproduction.

bottle with the big 7 on it and u-p after.

the Canadian Broadcorping Castration.